In effort to unify Virginia’s workforce brand, Governor Terry McAuliffe and Governor Ralph Northam together unveiled the new brand, Virginia Career Works, on January 8, 2018. Slated for complete implementation by September 2018, the new Virginia Career Works brand holds great promise to better market the resources and services available to businesses and job-seekers throughout the state.
Locally, this means that Opportunity Inc. will collectively transition its One-Stop Workforce Center brand to Virginia Career Works – Hampton Roads Region. In addition, each locality will adopt the new statewide brand as Virginia Career Works Norfolk, Virginia Career Works Portsmouth, Virginia Career Works Suffolk, and Virginia Career Works Franklin.
To better communicate Opportunity Inc.’s role as the regional convener of workforce development, the Hampton Roads Workforce Development Board will no longer conduct operations as Opportunity Inc. The organization will retire the existing name – operating as the Hampton Roads Workforce Council – effective September 2018.
Click HERE to review the press release announcing the statewide rebrand.
Click HERE to review the Virginia Career Works promo video.